With his incredible talent and unique vision, SternRep is thrilled to join forces with Los Angeles-based lifestyle photographer Farhad Samari! 

Farhad has worked with diverse clients including AirBnb, Adidas, Fossil, Mazda, GQ Brazil, and many more. His work bridges the gap between lifestyle imagery and organic visual exploration. As an avid adventurer, his passionate nature is evident throughout all his work. 

Farhad is a remarkable visual storyteller. Each image draws the viewer in and reveals a world of dynamic color and creativity in every setting, while still communicating a compelling narrative. He effectively encapsulates a brand’s message, showing the heart and purpose of an idea. His beautiful execution of lighting and composition creates a harmonious balance within each frame, embodying passion and purpose. Farhad’s distinct aesthetic carries across his many diverse projects and adapts to the needs of each one.

Lifestyle Image by Farhad Samari of two people stand barefoot side by side in overalls in front of a white sheet that is line-drying outdoors

Lifestyle Image by Farhad Samari of feet stamping grapes in a barrel to make wine

Lifestyle Image by Farhad Samari of two children sitting under a tree with grapes laughing

Whether it be lifestyle, interiors, hospitality, culinary, families, fashion, celebrities, or pets, Farhad captures real moments as editorial meets advertising. He conveys beauty in both urban and outdoor lifestyle settings as environmental portraits blend with brand campaigns to create a seamless narrative.  

His list of clients is already impressive and directly shows his talent for what he does. Farhad plans to continue expanding his work into corporate imagery, products, and even the medical field. SternRep is excited to partner with him on this journey and explore all the possibilities together!

Lifestyle image by SternRep photographer Farhad Samari of a group of women jumping off a dock together into the water at sunset

Lifestyle image by SternRep photographer Farhad Samari of a family relaxing and laughing together in a hammock between two palm trees

Lifestyle image by SternRep photographer Farhad Samari of a man playfully getting a piggy back ride from a women. They are in a dessert and a white jeep is behind them in the distance

Lifestyle image by SternRep photographer Farhad Samari of a young black woman getting into a yellow truck

Lifestyle image by SternRep photographer Farhad Samari of a caucasian couple sitting in Adirondack chairs on the front lawn

Lifestyle image by SternRep photographer Farhad Samari of a young women with blonde braids flinging her hair around

To get to know Farhad better, we asked him a few questions. Fun fact, he happens to have the same birthday as James Dean - February 8th!

SternRep: Where did you grow up?

Farhad Samari: I was born in Iran and moved to the US at the age of ten. I spent most of my life in southern California. I am a California boy at heart and I love all it’s beauty and diversity. 

SR: Where do you live now? 

FS: I split my time between LA and Joshua Tree, CA 

SR: What are some of your hobbies?

FS: Camping, Cooking, Traveling, timeless style, architecture, history, vintage, and the list goes on. So much to love and explore in this life. My Moto is to stay curious and passionate

SR: Do you have any pets?

FS: 2 dogs, I am definitely a dog person 

SR: What would you do if you weren’t a photographer?

FS: I would love to create a show about food, travel, and culture like Anthony Bourdain,  wish he was still with us. 

SR:  Anything else you’d like to share? 

FS: Adversity builds character. Challenge yourself out of your comfort zone every day. If it was easy everyone would be doing it. 

Lifestyle image by SternRep photographer Farhad Samari of a black man in colorful clothing sitting in the driver's seat of a car with the door open

Lifestyle image by SternRep photographer Farhad Samari of a woman wearing a leather vest indoors playing keyboard

Lifestyle image by SternRep photographer Farhad Samari of a couple learning about food from a Truffle Hunter in his kitchen

Lifestyle image by SternRep photographer Farhad Samari of a top-down shot of hands reaching in to examine truffle mushrooms

A screenshot of the cover art for a SternRep instagram reel featuring the work of lifestyle photographer Farhad Samari

See more of Farhad's work --> https://www.farhadsamari.com/

Follow Farhad on Instagram