Old Spice commissioned CGI artists and retouchers Electric Art to create the packaging imagery for 7 different scents for their Gentleman's Moisturizing Body Wash. The project required a mix of moisture cues, taste appeal, natural textures and ingredients that brought the scents to life. It was a great fit for them as they used a combination of CGI, photography and stock and plenty of craft & attention to detail. See the full project here --> View Project

 

See more of Electric Art's work --> ElectricArt.com.au

Follow Electric Art on Instagram --> @Electric_Art_

 

electric art creates cgi packaging labels for old spice

electric art creates cgi packaging labels for old spice

electric art creates cgi packaging labels for old spice

electric art creates cgi packaging labels for old spice

electric art creates cgi packaging labels for old spice

electric art creates cgi packaging labels for old spice