Old Spice commissioned CGI artists and retouchers Electric Art to create the packaging imagery for 7 different scents for their Gentleman's Moisturizing Body Wash. The project required a mix of moisture cues, taste appeal, natural textures and ingredients that brought the scents to life. It was a great fit for them as they used a combination of CGI, photography and stock and plenty of craft & attention to detail. See the full project here --> View Project
See more of Electric Art's work --> ElectricArt.com.au
Follow Electric Art on Instagram --> @Electric_Art_